First ever 100-year-old model proves style is agelessm - VIDEO

  07 May 2016    Read: 1195
First ever 100-year-old model proves style is agelessm - VIDEO
If you ever needed proof that style is ageless, look no further than Bo Gilbert - Vogue`s first 100-year-old model who has just landed a covetable modelling gig.
The centenarian, from Birmingham, has been chosen to mark the iconic magazine`s 100th anniversary in a new Harvey Nichols campaign.

Bo appears in a new short film produced by the department store, and her campaign will also feature in the new June issue of British Vogue, which hits newsstands this weekend and will be its biggest ever edition.

The stunning shoot aims to tackle ageism in the fashion industry and prove that `the older generation can be fearlessly stylish.``



Harvey Nichols picked Bo as their style inspiration for her unwavering commitment to fashion, as someone who wears heels every day and never leaves the house without her make-up on.

The images were shot by renowned fashion photographer Phil Poynter, who has worked for Prada, Louis Vuitton and Lacoste, and founded Dazed & Confused magazine.

Bo has been styled in SS16`s newest collections, wearing bespoke Valentino glasses, a hot pink coat from Dries Van Noten and a Victoria Beckham top.



`I dress to suit myself, I certainly don`t dress up for boys. I love the different fashions; we were all for these hats in those days. And nearly always tilted to one side, then either a feather or something in it. Now you never see anybody in a hat.`

Bo adds: `I love wearing nice things, it`s always appealed to me and it still does.` When she is shown the finished product from the shoot - the images that will appear in Vogue - she says: `Oh, it`s astonishing! It`s pretty, isn`t it?`

Shadi Halliwell, creative and marketing director at Harvey Nichols, said that working with Bo was `a privilege.`

`We devised a campaign that reflected the playful attitude Harvey Nichols is famous for, celebrating both the 100th Anniversary of British Vogue, and also style in its entirety,` she said.

`It was a privilege to work with Bo, she is a fabulous, independent lady who epitomises timeless style.`

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