The organizer of Lucid calls it a "smooth, sensual hug in a cup." But drinking it wasn`t enough: A major rave organizer started offering cacao in pill form, and a Belgian chocolatier crafted a $50 device that allows partiers to snort cacao powder like it`s cocaine chocolate.
IFL Science explains that cacao was used by the Aztecs and Mayans "during rituals and ceremonies in order to elevate participants to a state of ecstasy." It contains endorphins; an amino acid that plays a role in the production of dopamine; blood-flow boosting antioxidants; and magnesium, which Ozy describes as having "de-tensing" characteristics.
A number of studies have shown cacao improves cognitive function, the Independent adds. But a chocolate scientist tells Ozy there`s not enough of any of those compounds in cacao to actually alter people`s moods, meaning the trendy millennials rolling on cacao at the club are probably enjoying a placebo effect.
Plus, just because it`s safe to eat, doesn`t mean it`s safe to stick up your nose, notes IFL Science. (During WWII, Nazis turned chocolate bars into secret weapons.)
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