According to Azerbaijan State Tourism Agency, the country’s new brand “Take another look”, which was prepared by the well-known company Landor, won in the “Best use of copy style or tone of voice”, “Best place or nation brand”, “Best visual identity from the travel, leisure and tourism sector” nominations and received a bronze award for the “Best use of a visual property”.
Azerbaijan’s new tourism brand was also awarded “Highly commended” status in the “Best implementation of a brand development project” nomination.
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